HARLAND is a direct-to-consumer skincare brand by SLATE & CO, based in Hyderabad, Telangana, India. It makes a two-step routine engineered for Indian skin and Indian climate — humidity, pollution, sun, and pigmentation.
A two-step routine engineered for monsoon humidity, summer pollution, and the climate Indian skin actually lives in.
Manufactured in India. Two products. One routine.
The Thesis
Most skincare brands design for European winters. We design for the Indian sun. Two products. No fillers, no eleven-step routine — engineered for skin that tans, pigments, and sweats through eight months of summer.
The Products
Two products. One full routine. Designed to be the only two you reach for.
Hydrating · Brightening · Kojic Complex
A daily cleanser built to lift pollution and the post-summer pigmentation Indian skin actually deals with. Doesn't strip. Doesn't tighten. Doesn't smell like a department store.
SPF 50 PA++++ · Powered by Niacinamide
One bottle. Serum and sunscreen, combined. Niacinamide for tone. SPF 50 PA++++ for the next nine hours. No white cast on Indian skin. No grease at noon. Tested on twenty Indian wearers before it had a name.
Both, together — The Routine bundle, ₹948 ₹799 (save ₹149).
The Formulation
Fourteen months. Eleven manufacturers. Three packaging revisions. One stubborn idea — that an Indian routine should be short, specific, and honest about what it does.
The Test
Before HARLAND had a name, we sent unbranded bottles to twenty working professionals across Hyderabad, Mumbai, and Delhi. We didn't tell them what was in it.
We asked one question afterwards: would you keep using this if you had to pay for it? Sixteen said yes. The other four were split — two said the cleanser smelled too clean, one wanted a lighter sunscreen finish, and one didn't see results fast enough.
Blind pre-launch test of unbranded product — not verified customer reviews.
Why HARLAND exists
I was looking at a wall of imported skincare and realising none of it was made for the skin I knew. Most of it was European formulations rebranded for India. The rest was Ayurvedic theatre.
I wanted something specific — a routine short enough that a busy professional would actually do it, and honest enough that you could read the label without a chemistry degree.
That took fourteen months. Eleven manufacturers said no, or yes and then no. Three packaging revisions. One office test on twenty wearers with no labels and no marketing. The version you'll receive is the version eighteen of them said they'd buy.
Built in Hyderabad. Made for the climate I live in.
— Rameez
Read the full origin →The Manifesto
We didn't build HARLAND because India needed more products. It needed fewer — and better. Two products. One routine. Made for the skin we have, and the climate we live in. Nothing else.
FAQ
Two products. One routine. Manufactured in India. Engineered for the climate Indian skin actually lives in.
Salon-grade actives. Honest pricing. No 11-step tax.
Cleanser + Serum & Sunscreen · ₹948 ₹799 (save ₹149) · Free Shipping · COD Available
Shop the Bundle · ₹799